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Otto Frei brand directory: every brand we carry, A to Z, with the alphabet and the eight featured brands

Shop by Brands: One Searchable Directory for Every Brand We Carry

The Shop by Brands page has been rebuilt. One page, one search field, and every brand we carry underneath it: the names on half the benches in the trade, and the specialists you usually have to go hunting for.

Search first, browse second

The Otto Frei brand directory filtered on the letters d u, showing a 3 of 114 counter, one featured brand and two directory rows

Type into the search field and the page narrows as you go. The counter beside the field keeps a live count of what still matches, and the line under it splits the answer between featured brands and the directory, so two or three letters is usually enough to land on the one you meant. Nothing reloads while you type, and clearing the field brings the whole list straight back.

The matching is deliberately forgiving. It looks anywhere in the name rather than only at the start, so typing ber turns up Wubbers alongside Bergeon, and a half-remembered fragment is still worth typing. Featured brands and directory rows are searched together, so you never have to guess which half of the page a brand lives on before you start.

Featured brands, one click from the bench

The featured brands strip on the Otto Frei brand directory: Badeco, Foredom, Glendo GRS, Glardon-Vallorbe, Durston, Best Built, Fretz and Quatro

Eight brands sit at the top of the page, the ones we are asked for most often: Badeco, Foredom, Glendo GRS, Glardon-Vallorbe, Durston, Best Built, Fretz and Quatro.

Each card opens straight into that brand’s collection, so a flex shaft, a rolling mill or a set of Swiss files is one click from here rather than three. The strip filters along with everything else while you type, which means a featured brand never hides behind a filtered directory. If the name you want is not one of the eight, it is in the alphabet below, in exactly the place you would look for it.

The whole directory, A to Z

Below the featured strip, every other brand is grouped by first letter: 106 in the directory on top of the eight featured, 114 in total as of today. Each row carries a product count, so you can see how deep a line runs before you click into it. The letter bar jumps you to a group, letters with nothing behind them stay greyed out instead of leading somewhere empty, and names that start with a number get their own group at the front, which is where 3M lives.

The A to Z brand directory on Otto Frei, with the letter bar and brand rows grouped by first letter, each row showing a product count

Why it helps

Most bench work starts with a brand, not a category. You know the file you like, the mill you trained on, the handpiece your shop standardized around. This page is built for that: name in, collection out, no catalog detour on the way.

Start exploring

Open Shop by Brands and either type the name you came for or scan the alphabet until something looks right. If a brand you buy from us is missing, tell us and we will get it listed.

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